So. You want to shoot a wristwatch:

Watch at full size: it’s gorgeous.

But not all shots—especially iPhone shots like this one—start out that way. This one is no exception. It started differently:

As you see, I did a few things, and all watch (and most product) photos are like that.

  • I changed the geometry. To avoid reflections I had to shoot at an angle. I had to use the “Transform” pane with manual adjustments to fix that.
  • I changed exposure settings (blacks especially).
  • I removed noise.
  • I used the brush adjustment tool to increase contrast on the face.

And lastly, I removed any imperfections:

And that’s how it is done. So when you see a perfect watch photo and wonder why you can’t do it this way, rest assured that the pros don’t, either.


What time is it?

When photographing a watch or clock, it is always nine minutes and 31-and-a-half seconds after ten. As in my watch the other day:


That way, watches look most appealing. Look for it. Almost every watch is photographed at this “rule of time” position.

yet another one of the ten thousand tips that make a photographer!

And can you see that I used a 35mm f/1.4 lens in available light?